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More Senior review

54.2/100Good
DryAdultSenior

More Senior is the range's older dog recipe for any size of dog, and it reads like a gentle version of the adult bag rather than a different idea. Fresh chicken at 20.3% opens with chicken meal at 12% behind it, three cereals share the carbohydrate, and potato protein tops the protein up. The effort goes into the printed extras, with glucosamine, chondroitin sulphate and MSM at 1000 mg/kg each and L-carnitine at 1200 mg/kg. It ends up in our Good band, where the bulk of adult dry food also sits.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Old dogs are creatures of habit, and this is a familiar sort of dinner made a little easier on them.

  • Older dogs of almost any size, since the feeding table starts at 1kg and carries on up to 60kg
  • Seniors whose joints have stiffened, with glucosamine, chondroitin sulphate and MSM each printed at 1000 mg/kg
  • Owners keeping an ageing dog trim, as L-carnitine sits at 1200 mg/kg and fat is held to 14.7% of dry matter
  • Dogs with a quieter appetite, because chicken fat and chicken digest are there to make the bowl worth crossing the room for
  • Households with a small older dog, as the range includes a bag small enough to finish before it goes stale

Worth watching

There is nothing here to put you off, though an older dog deserves a slower read of the label.

  • Some of the protein figure is plant, not animal, with potato protein appearing just after the beet pulp
  • Chicken meal is only 12%, which makes the concentrated meat share lighter than the opening entry implies
  • If meat has always suited your dog better, weigh that against a carbohydrate estimate of 46.1% of dry matter
  • Chicken runs through the whole list and salmon oil at 2% brings fish in, so a dog avoiding either needs a different bag

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
54.2/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The Details

Dog fit

Old dogs are creatures of habit, and this is a familiar sort of dinner made a little easier on them. There is nothing here to put you off, though an older dog deserves a slower read of the label.

Food type

Dry

Life stage

Adult, Senior

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

This settles in our Good band, alongside the greater part of the adult dry shelf. Senior recipes often read that way, because the things that lift a food in our scoring, dense meat and lean carbohydrate, are the very things a senior formula deliberately eases off. Protein at 27.2% of dry matter and fat at 14.7% are steady rather than showy, and protein and processing and nutritional balance each read Average, with transparency Outstanding and value Good. The label puts its real effort into the joint and carnitine dosing instead. For an older dog that has always eaten this sort of food, that is a reasonable set of priorities.

What's in it

Ingredients, as declared: Fresh Chicken (20.3%), Rice, Chicken meal (12%), Oats, Whole Maize, Beet Pulp, Potato Protein, Chicken Fat, Salmon Oil (2%), Chicken Digest, Linseed, Dried Egg, Brewers Yeast, Minerals, L-Carnitine (1200mg/kg), Glucosamine (1000mg/kg), Chondroitin Sulphate (1000mg/kg), MSM (1000mg/kg), MOS (1000mg/kg), FOS (1000mg/kg), Rosemary Extract (150mg/kg), Yucca Extract (100mg/kg), Marigold Meal (50mg/kg), Citrus Extract (50mg/kg)

Named ingredients

Fresh Chicken (20.3%), Rice, Chicken meal (12%), Oats, Whole Maize, Beet Pulp, Potato Protein, Chicken Fat, Salmon Oil (2%), Chicken Digest, Linseed, Dried Egg, Brewers Yeast, Minerals, L-Carnitine (1200mg/kg), Glucosamine (1000mg/kg), Chondroitin Sulphate (1000mg/kg), MSM (1000mg/kg), MOS (1000mg/kg), FOS (1000mg/kg), Rosemary Extract (150mg/kg), Yucca Extract (100mg/kg), Marigold Meal (50mg/kg), Citrus Extract (50mg/kg)

Nutritional additives

Antioxidants: Natural D-mixed tocopherols, marigold & rosemary extract; Nutritional additives per kg: Vitamin A 26,600 iu, Vitamin D3 2660 iu, Vitamin E 154 mg, Ferrous Sulphate Monohydrate 186.62 mg, Copper Sulphate Pentahydrate 39.2 mg, Manganese Sulphate Monohydrate 131.32 mg, Zinc Sulphate Monohydrate 388.92 mg, Calcium Iodate 2.24 mg, Sodium Selenite 0.77 mg

Ingredient notes

Fresh chicken opens at 20.3% and chicken meal follows at 12%, with rice between them. Meal is chicken that has already lost its water, and the fresh chicken shrinks hard in the oven. That makes 12% the honest measure of the concentrated meat here. Protein still reads 27.2% of dry matter, a sensible level for a dog holding on to muscle it already has.

Three cereals share the carbohydrate load, rice ahead of oats and whole maize, and the estimate comes out at 46.1% of dry matter. Oats earn their place: they cook soft, most dogs digest them easily, and they carry fibre and micronutrients of their own. Beet pulp adds more, taking crude fibre to 3.8% of dry matter.

Potato protein sits just after the beet pulp. Potato processing leaves it behind and manufacturers use it to lift a protein total. On quality, and on how much of it a dog can actually use, meat protein is ahead. On a food for older dogs that is worth a moment's thought, since an ageing dog gets the most from protein it can absorb easily.

Joint support and weight support are the two things this label concentrates on. The label prints glucosamine, chondroitin sulphate and MSM at 1000 mg/kg apiece, with L-carnitine at 1200 mg/kg to help an older metabolism keep turning fat into energy.

The omega 3s come from two directions, salmon oil at 2% for the marine form and linseed for the plant form. Chicken fat and chicken digest do the palatability work, which counts for more as a dog's nose and appetite quieten with age, and dried egg adds a small helping of easily used protein.

The small print that follows is ordinary good housekeeping. MOS and FOS are dosed at 1000 mg/kg each to encourage the useful gut bacteria, and rosemary extract at 150 mg/kg keeps the fats fresh. Yucca extract at 100 mg/kg has a long history of taking the edge off stool odour, and older dogs and their owners tend to appreciate that.

Price and value

In 2kg and 12kg bags, at £5.50 a kilo.

Taking the site's standard reference dog, a 15kg adult in moderate condition needing around 840 kcal a day (110 × bodyweight^0.75, the standard maintenance estimate), that comes to roughly 228 grams a day, or £1.25. The label puts 10kg to 20kg together at 145 to 245 grams, a wide span, so place your own dog inside it by feel and by waistline.

Nutritional analysis

Declared analysis

Energy
369 kcal/100g
Protein

25%

Fat

13.5%

Fibre

3.5%

Ash

7.5%

Moisture

8%

Dry weight

Protein

27.2%

Fat

14.7%

Fibre

3.8%

Ash

8.2%

Carbs

46.1%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

34.9%

Carbs

60.5%

Oils

3.4%

Other

1.3%

Pricing & size
Pack size
2kg (£15.99), 12kg (£65.99)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

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Reviewed by Off the Leash Editorial

Last updated 28 August 2026