More Adult: Chicken review

Name: More Adult: Chicken
Brand: More

63.7/100Good

DryAdult

A grain-inclusive chicken kibble that gets its list in the right order, with the concentrated meal ahead of the fresh meat. Nearly every working extra arrives with a dose beside it, from the joint trio to the two prebiotics. It finishes in our Good band, a little ahead of the typical adult dry food.

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Our view

Likely to suit

Shoppers going by dried meat, with chicken meal at 24% first on the list
Dogs that do perfectly well on cereals; rice and whole maize carry the carbohydrate
Older or hard-working dogs, as glucosamine, chondroitin sulphate and MSM are each printed at 600 mg/kg
An unsettled gut. MOS and FOS both arrive at 1000 mg/kg
Owners who like a list where nearly every working entry names its animal

Worth watching

Chicken four times over, as meal, fresh meat, fat and digest, so there is no testing a chicken sensitivity on it
Salmon oil at 2%, which brings fish along with the chicken
A feeding table that only covers dogs from 10kg to 30kg

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score

63.7/100Good

Protein and processingGood

Nutritional balanceGood

TransparencyOutstanding

ValueGood

The details

Dog fit

Listed for adults of every size. A very small or very large dog falls outside the feeding table, so work its portion out from the 390 kcal per 100g.

Food type

Dry

Life stage

Adult

Breed size

Toy, Small, Medium, Large, Giant

Main protein

Chicken

The score, in context

Chicken 63.7

All one Good. Typical dry food: Good.

Ordinary good practice lifts it a shade above the typical dry food: dried meat first, carbohydrate under the shelf norm and extras printed with their doses.

What's in it

Chicken meal24%Already dried, so it comes through the oven near its listed weight.
Fresh chicken23%Shrinks a long way before it becomes kibble. Between them, protein is 30.4% of dry matter.
Rice, whole maizeUnapologetically cereal-based, with carbohydrate at an estimated 41.3% of dry matter.
Beet pulpThe fibre choice; crude fibre is a lean 2.2% of dry matter.
Chicken fat, chicken digestBoth name their species, which few labels manage this far down.
Salmon oil2%Marine omega 3.
Dried egg, brewers yeast, minerals, linseed
MOS, FOS1000mg/kg eachPrebiotics for the useful gut bacteria.
Glucosamine, chondroitin sulphate, MSM600mg/kg eachThe joint trio, dosed in print.
Rosemary, yucca and citrus extracts, marigold meal150mg/kg down to 50mg/kgRosemary keeps the fats from turning.

Vitamins A, D3 and E, with iron, copper, manganese, zinc and iodine as sulphates and iodate and selenium as sodium selenite, preserved with mixed tocopherols.

Named ingredients

Chicken Meal (24%), Fresh Chicken (23%), Rice, Whole Maize, Beet Pulp, Chicken Fat, Salmon Oil (2%), Chicken Digest, Dried Egg, Brewers Yeast, Minerals, Linseed, MOS (1000mg/kg), FOS (1000mg/kg), Glucosamine (600mg/kg), Chondroitin Sulphate (600mg/kg), MSM (600mg/kg), Rosemary Extract (150mg/kg), Yucca Extract (100mg/kg), Marigold Meal (50mg/kg), Citrus Extract (50mg/kg)

Against the range

Chicken meal at 24% leads fresh chicken at 23%, with rice and whole maize carrying the starch. Every fat and the digest name chicken, salmon oil at 2% and linseed bring the omega 3s, and the joint and gut extras each carry a printed dose.

Nutritional analysis

Declared analysis

Energy

390 kcal/100g

Protein

28%

Fat

16%

Fibre

Ash

Moisture

Dry weight

Protein

30.4%

Fat

17.4%

Fibre

2.2%

Ash

8.7%

Carbs

41.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

52.8%

Carbs

40.5%

Oils

4.7%

Other

2.1%

Pricing & size