Skip to content
Off the Leash

Gentle

Gentle Small Bites review

63.4/100Good
DryPuppyAdult

Gentle Small Bites is a little kibble for little mouths. Very few labels are written as openly as this one. Dried chicken at 28% and dried duck at 9% supply the meat, with brown rice at 28% behind them for starch. Marine omega 3 comes from herring oil at 6.5%, and every last root, herb and mineral is named in print. Our bands put it in Good, and the label runs from puppyhood through to the senior years on a single bag.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Own a small dog and you probably have a long list of questions about labels, and this one answers nearly all of them.

  • Small breed dogs at any age, since the kibble is made small enough for their mouths
  • Owners who read labels closely, because nothing on this list hides behind a category
  • Dogs that do well on marine omega 3, with herring oil at 6.5% and sea algae at 2%
  • Older small dogs feeling their joints, with green lipped mussel meat declared at 0.5%
  • Households feeding a puppy and an old timer side by side, as the label carries a chart for each stage

Worth watching

A short list of things to weigh up before you settle on it.

  • Chicken, duck, egg and herring all appear, so this is a broad spread of animal proteins rather than a single protein diet
  • Maize germ at 5% is on the list, and although the germ is the oil rich part of the grain and not the starchy part, it is still maize
  • Carbohydrate is estimated at 48.5% of dry matter, a little above the 46.2% typical of an adult dry food
  • The kibble is deliberately small, so a big dog would swallow it whole without doing much chewing

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
63.4/100Good
Protein and processingGood
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The Details

Dog fit

Own a small dog and you probably have a long list of questions about labels, and this one answers nearly all of them. A short list of things to weigh up before you settle on it.

Food type

Dry

Life stage

Puppy, Adult, Senior

Breed size

Small

Main protein

Chicken

The score, in context

Gentle earns its Good band the honest way, on ingredients you can name one by one and an analysis with nothing hiding in it, level with the typical adult dry food. The transparency reading is Outstanding, protein and processing and value both come out Good, and nutritional balance sits at Average. What stops it climbing higher is the size of the carbohydrate share and a meat total that reads well without being enormous.

What's in it

Ingredients, as declared: Dried Ground Chicken Meat (28%), Brown Rice (thermally pre-treated)(28%), Dried Ground Duck Meat (9%), Herring Oil (6.5%), Maize Germ (5%), Rice Germ (5%), Rapeseed Oil (3%), Linseed Oil (3%), Beet Vulgaris (3%), Sea Algae (2%), Dried Vegetable Mixture (parsnip, chard, celery, chicory, parsley roots) (1.5%), Dried Herb Mixture (stinging nettle, fennel, caraway, chamomile) (1%), Dried Egg Yolk (1%), Yucca Schidigera (dried and ground) (1%), Silica (0.8%), Green Mineral Clay (0.6%), Green Lipped Mussel Meat (0.5%)

Named ingredients

Dried Ground Chicken Meat (28%), Brown Rice (thermally pre-treated)(28%), Dried Ground Duck Meat (9%), Herring Oil (6.5%), Maize Germ (5%), Rice Germ (5%), Rapeseed Oil (3%), Linseed Oil (3%), Beet Vulgaris (3%), Sea Algae (2%), Dried Vegetable Mixture (parsnip, chard, celery, chicory, parsley roots) (1.5%), Dried Herb Mixture (stinging nettle, fennel, caraway, chamomile) (1%), Dried Egg Yolk (1%), Yucca Schidigera (dried and ground) (1%), Silica (0.8%), Green Mineral Clay (0.6%), Green Lipped Mussel Meat (0.5%)

Nutritional additives

| Additive | /kg | |---|---| | Vitamin A | 10.000IU | | Vitamin D3 | 1.000IU | | Vitamin E | 210mg | | Vitamin B1 | 3.5mg | | Vitamin B2 (as Riboflavin) | 7.0mg | | Vitamin B6 (as Pyridoxin Hydrochloride) | 4.2mg | | Vitamin B12 (as Cyanocobalamin) | 42 µg | | Biotin | 210 µg | | Folic Acid | 0.35mg | | Niacin | 21mg | | Vitamin C | 140mg | | Calcium-D-Pantothenate | 7mg | | Choline Chloride | 2000mg | | Copper (as Copper-(II)-chelate of glycine hydrate) | 16mg | | Manganese (as Glycine Manganese chelate hydrate) | 52mg | | Zinc (as Glycine zinc chelate hydrate) | 62.5mg | | Iodine (as Calcium Iodate) | 0.3mg | | Selenium (as Sodium senenite) | 150mcg |

Ingredient notes

The meat entries are dried ground chicken at 28% and dried ground duck at 9%. Dried is what makes those figures worth reading. The water is already out of both before they go in, so those percentages hold their value through cooking where a fresh meat percentage cannot. Protein finishes at 29.1% of dry matter.

Brown rice at 28% carries the label term thermally pre-treated, and all that means is cooked before it joins the mix. It is among the gentlest of the common cereals. Maize germ and rice germ at 5% each are the growing bud of the grain, not the starchy endosperm, so what they bring is oils and vitamins in place of bulk carbohydrate.

Three separate oils do the fat work: herring oil at 6.5% for marine omega 3, with rapeseed and linseed oils at 3% each behind it. Herring is named to species, which is more than most fish oil entries manage. Dried egg yolk at 1% adds a little very digestible protein on top.

This label does its real talking at the tail of the list. A dried vegetable mixture of parsnip, chard, celery, chicory and parsley roots comes in at 1.5%, with a dried herb mixture of stinging nettle, fennel, caraway and chamomile at 1%. Then sea algae at 2%, yucca at 1% and green lipped mussel meat at 0.5%. The mussel is the joint entry, the chicory brings inulin as a prebiotic, and not one of them is left as an unnamed category.

Two entries here will be unfamiliar to most owners: silica at 0.8% and green mineral clay at 0.6%. Both are mineral binders, there to help the kibble hold its shape and to firm up the stools. They are inert rather than nutritional, and at those percentages they change nothing about how the food feeds.

The added minerals come as glycine chelates, generally the better absorbed form. Each one is dosed: zinc at 62.5 mg, manganese at 52 mg, copper at 16 mg, iodine at 0.3 mg and selenium at 150 mcg per kilo. Vitamin C at 140 mg and choline chloride at 2000 mg sit alongside them. Calcium comes out at 1.36% of dry matter.

Price and value

£6.00 a kilo, sold in 5kg bags, with three bag and six bag options as well.

A 15kg adult in moderate condition would eat about 246 grams a day on the standard maintenance estimate of 840 kcal (110 × bodyweight^0.75), which puts the daily figure at £1.47. Most dogs on this food are much smaller than that. The label asks 60 grams a day for a 5kg adult and 120 grams for a 10kg one. A small dog's daily figure is a fraction of the fifteen kilo sum.

Nutritional analysis

Declared analysis

Energy
341.7 kcal/100g

Estimated using Modified Atwater factors*

Protein

26.8%

Fat

10.8%

Fibre

3%

Ash

6.8%

Moisture

8%

Dry weight

Protein

29.1%

Fat

11.7%

Fibre

3.3%

Ash

7.4%

Carbs

48.5%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

38.9%

Carbs

38.4%

Veg

3.5%

Oils

12.6%

Other

6.5%

Pricing & size
Pack size
5 kg bag (£35.50) · three 5 kg bags (£95.00) · six 5 kg bags (£180.00)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

Related dog food guides

Ranked shortlists that include foods like this one.

All reviews
80/100Outstanding
4 varieties

Gentle

Tinned

WetAdult · SeniorGrain-free
View review
72/100Excellent

Gentle

Dog Food

Cold pressedDryAll life stages
View review
65/100Good

Gentle

Egg

Cold pressedDryAll life stages
View review
60/100Good

Gentle

Goat

Cold pressedDryAll life stages
View review

Featured feeding accessories

All feeding accessories

Brackenwood

Slow Feeder Maze Bowl

Slows fast eaters and eases gulping at mealtimes.

From £12.99· 4 retailers
View

Tarn & Co

Raised Double Diner

Height-set stand for easier, tidier eating.

From £28.99· 3 retailers
View

Reviewed by Off the Leash Editorial

Last updated 28 August 2026