

Ci Foods
Ci Foods Ci Vim 'n' Vigour: Duck & Potato review
A plainly built kibble with duck declared at 36%, most of it dried, on a base of potato and peas and no cereal at all. The label is short and every entry is named. It sits in our Good band and gets on with an uncomplicated job without fuss.
Our view
Likely to suit
- Dogs that need cereal kept out, with potato and peas doing the binding
- One named meat. Duck supplies every animal entry, fat and gravy included
- Owners who like a short list
- Fish-free feeding, with linseed covering the omega 3
Worth watching
- The duck arrives dried, which delivers protein well but reads differently from fresh-meat headlines
- Potato at 31% sits right behind the duck, and carbohydrate is estimated at 46.7% of dry matter
Written by our editorial team. Independent guidance, not veterinary advice.
How this scores
How we scoreThe details
Dog fit
Listed for adults of every size. Start in the middle of the label's own table and adjust by condition.
Dry
Adult
Toy, Small, Medium, Large, Giant
Duck
The score, in context
- Duck 61.9
All one Good. Typical dry food: Good.
The modest meat share holds it level with the typical dry food; a fully named list with duck in every animal entry keeps it respectable.
What's in it
- Dried duck27%The concentrated form, which beats fresh meat weight for weight.
- Duck fat, duck gravy7%, 2%Still duck, so the animal side stays to one species.
- Potato31%The main starch.
- Peas
- Beet pulp7%Fibre.
- Brewer's yeastB vitamins and a savoury edge dogs enjoy.
- LinseedThe only omega 3 source, since no fish oil is used.
- Minerals, vitamins
Vitamins A, D3 and biotin, with iron, zinc, manganese, copper, iodine and selenium in everyday sulphate and iodate forms, each dosed per kilo.
Named ingredients
Against the range
Nutritional analysis
Declared analysis
26%
11%
4%
8%
8%
Dry weight
28.3%
12%
4.3%
8.7%
46.7%
As-fed composition
Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.
29%
7%
39.3%
24.7%
Pricing & size
- Price per kilo
- £4.00 (RRP)
- Pack
- 2kg Trial Bag, 4 x 2kg (same variety), 4 x 2kg (mixed varieties), 12kg Sack
- A 15kg dog eats
- 180 to 290 g a day, 235 in the middle
- Cost per day, 15kg dog
- £0.94
Middle of the market for a dry food, and you pay a little more than the analysis alone would justify.
Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.
Related dog food guides
Ranked shortlists that include foods like this one.










