Skip to content
Off the Leash
Ava Medium Breed Mature – —

Ava

Ava Medium Breed Mature review

54.8/100Good
DryAdultSenior

Ava Medium Breed Mature pairs chicken with rice in a kibble for medium sized dogs heading through their middle years and beyond. Chicken supplies 38.5% of the recipe with its meal, fresh and fat shares each printed, rice, maize and barley carry the starch, and the extras run from twin prebiotics to a printed joint pairing. It sits in our Good band, keeping company with the typical adult dry food.

Where to buy: coming soon
Live retailer pricing is coming soon. Once we have prices from UK retailers, the best price, cost per day and where to buy will appear here.

Our view

Likely to suit

Your dog may be slowing a touch at the edges, and the right bowl can meet them there.

  • Medium breed dogs heading into their later years, the audience the kibble size and recipe are pitched at
  • Dogs whose joints deserve some quiet backup, with glucosamine at 0.06% and chondroitin at 0.045% printed on the label
  • Owners who prefer their grains named, since rice, maize and whole barley are all declared with percentages
  • Ageing digestions, looked after with beet pulp at 7.5% and prebiotics from both chicory and yeast

Worth watching

Keep a couple of label facts in your pocket before the first scoop goes in.

  • Salmon oil and whole dried egg mean the recipe carries fish and egg as well as chicken, so it cannot anchor an elimination trial
  • Chicken does all of the meat work, worth remembering if it has unsettled your dog in the past
  • The calorie figure is an estimate rather than a manufacturer declaration, so let the feeding table and the waistline set portions

Written by our editorial team. Independent guidance, not veterinary advice.

How this scores

How we score
54.8/100Good
Protein and processingAverage
Nutritional balanceAverage
TransparencyOutstanding
ValueGood

The Details

Dog fit

Your dog may be slowing a touch at the edges, and the right bowl can meet them there. Keep a couple of label facts in your pocket before the first scoop goes in.

Food type

Dry

Life stage

Adult, Senior

Breed size

Medium

Main protein

Chicken

The score, in context

Good is where this food lands on our scale, and Good is where the typical adult dry food sits too, so read this as a solidly middle of the road result rather than a caution. The chicken share is honest and itemised, but three grains together push carbohydrate to 50.3% of dry matter, above the 46.2% typical for adult dry food. That is why protein and processing and nutritional balance each settle at Average, while transparency reads Outstanding and value Good. What the assessment cannot see is the senior tailoring, and for the right dog that is the reason to pick it.

What's in it

Ingredients, as declared: Chicken (38.5%) (Chicken Meal 20.5%, Fresh Chicken 12.5%, Chicken Fat 3%, Chicken Gravy 2.5%), Rice (20%), Maize (17.5%), Whole Barley (9%), Beet Pulp (7.5%), Salmon Oil, Brewers Yeast, Whole Dried Egg, Minerals, Chicory Root Extract (as a source Pre-biotic Fructooligosaccharide) (0.16%), Yeasts (as a source of Beta-glucans and prebiotic Mannanoliogsaccharide) (0.11%), Glucosamine (0.06%), Chondroitin (0.045%), Yucca Extract (0.02%), Cranberry Extract (0.01%), Green Tea Extract (0.005%), Pomegranate Extract (0.005%)

Named ingredients

Chicken (38.5%) (Chicken Meal 20.5%, Fresh Chicken 12.5%, Chicken Fat 3%, Chicken Gravy 2.5%), Rice (20%), Maize (17.5%), Whole Barley (9%), Beet Pulp (7.5%), Salmon Oil, Brewers Yeast, Whole Dried Egg, Minerals, Chicory Root Extract (as a source Pre-biotic Fructooligosaccharide) (0.16%), Yeasts (as a source of Beta-glucans and prebiotic Mannanoliogsaccharide) (0.11%), Glucosamine (0.06%), Chondroitin (0.045%), Yucca Extract (0.02%), Cranberry Extract (0.01%), Green Tea Extract (0.005%), Pomegranate Extract (0.005%)

Nutritional additives

Vitamins: Vitamin A 27,000 IU, Vitamin D3 1,350IU, Vitamin E 450mg; Trace Elements: Zinc (as Zinc Chelate Of Protein Hydrolysates) 64.2mg, Manganese (as Manganese Chelate Of Protein Hydrolysates) 7.8mg, Copper (as Copper (II) Chelate Of Amino Acid Hydrate) 8mg, Iodine (as Calcium Iodate Anhydrous) 1.27mg, Selenium (as Organic form of selenium produced from Saccharomyces cerevisiae (CNCM I-3060) (selenium yeast inactivated) 0.16mg. Technological additives: Antioxidants Sensory additives: Rosemary Extract

Ingredient notes

Chicken leads at 38.5%, and the label prints the split: chicken meal at 20.5%, fresh chicken at 12.5%, then chicken fat and gravy. Meal is a dried, concentrated form that keeps its weight through the oven, so putting it first means the headline still holds once the kibble is baked. Protein finishes at 26.1% of dry matter, a moderate level that suits a dog easing off full throttle.

Three grains carry the starch: rice at 20%, whole barley at 9% and maize at 17.5%. Naming and dosing all three is more openness than much of the market manages, though between them grain is doing a substantial part of this recipe's work.

The mature thinking lives in the small print. Glucosamine at 0.06% and chondroitin at 0.045% are the standard supplementary pairing for ageing joints, and here they are dosed on the label. Beet pulp at 7.5%, chicory root extract and yeast derived prebiotics tend to digestion, while cranberry, green tea and pomegranate extracts add antioxidants at trace level.

Salmon oil brings omega 3 for skin and coat, and whole dried egg tops up protein quality. Both earn their place, and both add to the allergen list, which only matters if you are steering around fish or egg. The trace minerals come largely as chelates, generally the better absorbed form, with zinc at 64.2 mg per kilo at the head of the panel and selenium in its organic yeast form.

Price and value

£5.45 a kilo, sold in a 2kg bag.

Fed to a 15kg dog in moderate condition, that works out at roughly 241 grams and £1.32 a day, taking the usual maintenance estimate of about 840 kcal a day (110 × bodyweight^0.75). The label's own table gives 155 to 260 grams for dogs between 10kg and 20kg, so start there and let body condition arbitrate.

Nutritional analysis

Declared analysis

Energy
348 kcal/100g

Estimated using Modified Atwater factors*

Protein

24%

Fat

12%

Fibre

3.2%

Ash

6.5%

Moisture

8%

Dry weight

Protein

26.1%

Fat

13%

Fibre

3.5%

Ash

7.1%

Carbs

50.3%

As-fed composition

Estimated breakdown of the finished product by ingredient category, from the declared ingredient list and ingoing weights. These are estimates, not measurements.

Meat

38.2%

Added water

2.5%

Carbs

54%

Veg

0.2%

Oils

2.6%

Other

2.6%

Pricing & size
Pack size
2kg - £10.89 (£5.45/kg)
Retailer pricing
Coming soon

Live retailer pricing is not yet available for this food. Prices, cost per day and where to buy will appear here once retailer data is live.

Ingredients and nutrition are taken from manufacturer data. Retailer pricing is not yet live for this food.

Related dog food guides

Ranked shortlists that include foods like this one.

All reviews
Ava Wet Food Adult – —
72/100Excellent
3 varieties

Ava

Wet Food Adult

WetAdult · SeniorJoint support
View review

Featured feeding accessories

All feeding accessories

Brackenwood

Slow Feeder Maze Bowl

Slows fast eaters and eases gulping at mealtimes.

From £12.99· 4 retailers
View

Tarn & Co

Raised Double Diner

Height-set stand for easier, tidier eating.

From £28.99· 3 retailers
View

Reviewed by Off the Leash Editorial

Last updated 28 August 2026